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Brunello: The Gracious Visionary

Play trailer 0:43 Poster for Brunello: The Gracious Visionary PG-13 Now Playing 2h 0m Documentary Biography Play Trailer Watchlist
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Brunello: The Gracious Visionary is an inside look at the extraordinary life and career of the man behind a luxury fashion empire built on the principles of humanity and artistry. Having grown up in a rural agricultural community, Brunello began his eponymous company in 1978 and soon became dubbed "The King of Cashmere". The documentary film presents an intimate portrait of Brunello Cucinelli, a "philosopher-designer” revered for his distinctive integration of humanistic values, craftsmanship, and ethical entrepreneurship.
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Brunello: The Gracious Visionary

Critics Reviews

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Cath Clarke Guardian 2d
2/5
In the end this feels less like a film for cinema than a lavish in-house promo for new staff, a mandatory induction-day viewing. I’m not sure it’s necessary for the rest of us. Go to Full Review
Mark Dujsik Mark Reviews Movies 5h
2/4
The immediate impulse upon seeing that a documentary about a person is "presented by" both the man himself and his company is to be skeptical... Go to Full Review
Patrick McDonald WBGR-FM (93.7 FM - Monroe, WI) 13h
4/5
I really liked this one as director Giuseppe Tomatore of CINEMA PARADISO creates a Fellini-type past for Brunello Cucinelli. Mr. C's vision of the humanistic capitalist makes him a decent rich bitch, but there was really no downside portrayed. Brunello! Go to Full Review
Pat Mullen POV Magazine 14h
Rosy portraits of nice billionaires may be an acquired taste. But for anyone who can afford a sweater that runs $1,500 on a sale day, feel free to buy what he’s selling. Go to Full Review
Joanna Langfield The Movie Minute 18h
Giuseppe Tornatore’s artful documentary about the celebrated King of Cashmere is almost as chancy as the Italian designer, Brunello Cucinelli’s life has been. Go to Full Review
Andrew Murray The Upcoming 20h
3/5
While Tornatore fills the first part of this documentary hybrid (which was commissioned by Cucinelli himself) with nostalgic charm, the latter half devolves into a list of self-congratulatory accomplishments that paint Cucinelli as an infallible genius. Go to Full Review
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Brunello: The Gracious Visionary

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Movie Info

Synopsis Brunello: The Gracious Visionary is an inside look at the extraordinary life and career of the man behind a luxury fashion empire built on the principles of humanity and artistry. Having grown up in a rural agricultural community, Brunello began his eponymous company in 1978 and soon became dubbed "The King of Cashmere". The documentary film presents an intimate portrait of Brunello Cucinelli, a "philosopher-designer” revered for his distinctive integration of humanistic values, craftsmanship, and ethical entrepreneurship.
Director
Giuseppe Tornatore
Distributor
Blue Fox Entertainment
Production Co
RAI Cinema, Masifilm
Rating
PG-13 (Brief Strong Language|Some Suggestive References|Smoking)
Genre
Documentary, Biography
Original Language
Italian
Release Date (Theaters)
Jul 24, 2026, Limited
Runtime
2h 0m